Karen Zupko


Founder & Consultant

Her pragmatic, action-oriented style inspires people to apply common sense and business rigor to improve profitability, efficiency, and patient satisfaction.

Karen’s wisdom comes from decades of consulting, coaching, and training tens of thousands of physicians, managers, and staff from coast to coast. Primarily an advisor to surgical specialists in otolaryngology, orthopaedics, aesthetic and reconstructive surgery, as well as dermatology, Karen’s expertise encompasses all areas of practice management, from marketing, financial management, and operational efficiency to leadership and governance.

In addition to working with physicians, Karen’s depth of experience has made her an effective advisor to medical device, healthcare technology, and pharmaceutical companies.

Attending one of Karen’s presentations is as entertaining as it is informative. Her motto is, “you can’t bore people into learning,” and her high-energy style makes her an in-demand speaker. Audiences around the world give Karen rave reviews for blending humor, captivating stories, business trends, and popular culture with innovative ideas and straightforward solutions to the most pressing challenges physicians face.

After twelve years at the American Medical Association, Karen opened KZA as a “solo practice” in 1985, which today includes a team of consultants and staff with skills in management, coding and reimbursement, marketing, technology, financial management, and clinical operations.

Karen has a B.S. in Journalism from the University of Kansas. She is a board member of the Grand Park Orchestral Association, the Guild of the Chicago History Museum, and a governing member of the Chicago Symphony Orchestra. Karen is also a grand patron of the Chicago Historical Museum’s Costume Council.